12 August 2026
PATRÓN® TEQUILA Continues its Transparency Campaign, Asking Drinkers What's Actually in their Tequila
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Latest News
Consumer
3 August 2026
PATRÓN® TEQUILA Toasts the World Premier of Aron Piper's new Single at Exclusive Celebration in Ibiza
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22 July 2026
PATRÓN® Tequila Served Up A One-Day-Only Cocktail Parlor & Creamery Celebrating What's Not In Its Tequila
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Music
15 July 2026
PATRÓN® TEQUILA and Becky G Debut our Rainwater Project Limited-Edition PATRÓN Silver Inspired by a Simple Belief: Every Drop Counts
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Consumer
15 April 2026
Meet PATRÓN® 100: A 100 Proof Tequila Born From 100% Tahona Tradition
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Entertainment
18 March 2026
PATRÓN® TEQUILA Unveils "The Perfect Pour," a Cinematic Collaboration with Acclaimed Director Guillermo del Toro
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Entertainment
15 January 2026
PATRÓN® TEQUILA Toasts its Iconic Place in Music as the Official Tequila Partner of the 2026 Grammy Awards®
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Consumer
21 August 2025
PATRÓN® Tequila Reimagines its Iconic Bottle and Packaging for the First Time in 36 Years
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Consumer
12 August 2025
Boiler Room and PATRÓN Tequila Team Up to Champion Artists at the Top of Their Game with an Exclusive Series
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Consumer
9 July 2025
PATRÓN TEQUILA Launches "CENSORED TRUTH" Campaign, Pulling Back the Curtain on What's Really in Your Tequila
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Consumer
2 June 2025
PATRÓN® Tequila Joins Forces with Punjabi Music Powerhouse Karan Aujla, for an Iconic Collaboration
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Consumer
7 April 2025
PATRÓN El Alto® Introduces New Minis Just in Time for Festival Season
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Consumer
F1 LVGP Recap: Shaun White's F1 Vegas PATRÓN G.O.A.T. Circuit Takeover
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Consumer
25 February 2025
F1 LVGP Recap: Shaun White's F1 Vegas PATRÓN G.O.A.T. Circuit Takeover
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Consumer
25 February 2025
PATRÓN TEQUILA Launches "100% Additive-Free Tequila" Campaign Celebrating its Additive-Free History
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Entertainment
1 September 2024
PATRÓN Cristalino Celebrates Música Mexicana and Future of Tequila in Launch Event
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Consumer
7 August 2024
PATRÓN Celebrates Summer with the Naturally Sweet and Smooth PATRÓN El Cielo
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Consumer
25 July 2024
Discover the Finest PATRÓN Añejo in a New Light: Introducing PATRÓN Cristalino
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Entertainment
25 May 2024
PATRÓN El Cielo Shines Bright at F1 Monaco Grand Prix
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Entertainment
8 May 2024
PATRÓN TEQUILA Announces Global Partnership with Formula One's Five-Time World Champion Racing Team
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Entertainment
5 May 2024
PATRÓN TEQUILA Returns to the Miami Grand Prix and Celebrates Cinco de Mayo
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Entertainment
9 April 2024
PATRÓN El Alto Takes Over Coachella and Stagecoach Music Festivals, Turning Coachella Valley into the #Patrondesert
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Consumer
1 April 2024
PATRÓN Brings Back PATRÓN XO Cafe for Limited Run, for April Fool's Day
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Entertainment
1 February 2024
PATRÓN El Alto Toasts to Music's Biggest Week
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